WHITE PAPER
CONTENT
CONTENT
1
Introduction
2
Project Overview
3
Tokenomics
4
Enter Sargam (SBT): A New Era of Music Engagement
5
The SBT Token: More Than Just a Currency
6
Building a Community of Creators and Fans
7
SARGAM (SBT) Revenue Model
8
Why are we important for artists and fans?
9
How is Blockchain being used in the music industry?
10
Why Do We Need To Secure Event Ticketing Systems ?
11
The Current Landscape
12
Market Analysis
13
Technical Details
14
Conclusion
1) Introduction
Revolutionising the Music Industry with SBT Token
SARGAM is dedicated to building a vibrant community where artists, fans,
and groups can thrive on a decentralised, fair, and open platform. Utilising
blockchain technology and the innovative SBT token, SARGAM empowers
artists with greater control over their work and earnings while providing fans
with exceptional access and engagement
opportunities. The music event
market is experiencing signicant growth, driven by an increasing demand
for live music experiences and immersive events. SARGAM is poised to
revolutionise the music industry by addressing this rising demand. The SBT
token serves as a primary means for purchasing tickets to music events and
festivals, o
ering fans exclusive benets such as special access, discounts,
and enhanced interactions with their favourite artists.
2) Project Overview
SARGAM aims to create a vibrant ecosystem where artists, fans, and
communities can thrive through a decentralised, transparent, and equitable
platform. By leveraging blockchain technology and the unique capabilities of
the Sargam token, SARGAM seeks to empower a
rtists to have greater control
over their work and revenue streams while providing fans with
unprecedented access and engagement opportunities.
SARGAM will focus on implementing account abstraction through live
events during user blockchain registration. Users attending a live event
can purchase a ticket using the SBT Token, which automatically
registers them on the blockchain network. Each
user will have a unique
identier associated with them, ensuring that their personal
information and credentials are securely stored on the blockchain.
Key Features
Artist Empowerment: Artists gain greater control over their
creative work, ensuring fair compensation and transparent
revenue streams.
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2
Fan Engagement: Fans enjoy unique access to exclusive content,
events, and interactions with their favourite artists.
Event Ticketing: Purchase tickets for global, national, and
international events securely with veriable ownership through
blockchain technology.
Smart Contracts: Smart contracts automate and enforce
agreements, ensuring that all terms are transparent and
self-executing without
the need for intermediaries. This
guarantees timely and accurate revenue distribution to artists and
stakeholders.
Blockchain Transparency: The platform ensures all transactions
and interactions are transparent and immutable, fostering trust
within the ecosystem
Decentralisation: Sargam Token operates on a decentralised
blockchain network, ensuring transparency and eliminating
intermediaries.
Tok
enomics: Sargam Token employs a deationary tokenomics
model, where a percentage of revenue generated from music
events is used to buy back and burn tokens, increasing scarcity
and value for token holders.
Celebrity Engagement: Sargam Token facilitates celebrity
engagement through partnerships, endorsements, and exclusive
content o
erings, driving user engagement and revenue growth.
3) Tokenomics
The SARGAM token (SBT) is designed to support and enhance the music
industry by providing a decentralised platform for artists, fans, and
investors. The tokenomics of SBT is structured to ensure fair distribution
and sustainable growth of the project.
Token Distribution:
Public Sale (82%): The majority of the tokens will be sold in
public sale to raise funds for the project and to e
nsure wide
distribution among the community.
Airdrop (2%): A small portion of the tokens will be distributed
via airdrops to incentivise early adopters and promote
community engagement.
Investor & Celebrity (10%): These tokens are allocated to attract
strategic investors and celebrities who can help in promoting
and endorsing the project.
Management (6%): A portion of the tokens is reserved for th
e
management team to ensure the project’s long-term
sustainability and incentivise the core team
3
MILLION
Network Name : Polygon chain
Airdrop
2.0%
Investor & Celebrity
10.0%
Management
6.0%
Public Sale
82.0%
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4) Enter SARGAM (SBT): A New Era of Music
Engagement
The music industry is ripe for disruption, with traditional revenue
models facing challenges in the Musical era. Sargam Token emerges as
a solution to optimise revenue for stakeholders involved in music
events, including event owners, investors, and artists. By leveraging
blockchain technology, Sargam Token introduces transparency,
e
ciency, and protability into the music event ecosystem.
5) The SBT Token: More Than Just a Currency
The SBT token is not just a means of transaction; it is the foundation
of the SARGAM ecosystem. It incentivises fan engagement through
various activities, such as sharing and promoting music, as well as
participating in community events and challenges. Fans earn SBT
tokens for their contributions, wh
ich they can then use to access
exclusive content, purchase merchandise, or even invest in new music
projects. This creates a symbiotic relationship where both artists and
fans benet and grow together
Moreover, SARGAM has developed a unique feature where musicians
can buy and sell their music with fractional ownership facilitated by
the SBT token. This allows artists to monetise their work more
e
ciently while providing fans with the opportunity to invest in the
music they love. Through fractional ownership, fans can also earn
royalties based on the success of the music they've supported, further
deepening their engagement with the platform.
Additional Activities Supported by the SBT Token:
Music Investment: Fans can use SBT tokens to invest in new music
projects, providing direct support t
o artists and sharing in the
potential success of their work.
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Exclusive Ownership: The SBT token enables exclusive
ownership of music assets, granting fans unique privileges such
as early access to releases, VIP experiences, and voting rights in
artist decisions.
Rewarding Engagement: Active participation in the SARGAM
community, including liking, commenting, and sharing music,
is rewarded with SBT tokens, fostering a vibrant and interactive
ecosystem.
6) Building a Community of Creators and Fans
SARGAM is more than just a platform; it is a community where artists
and fans can build meaningful connections. The platform’s
decentralised nature ensures transparency and fairness, while its
community-driven approach fosters a sense of belonging and mutual
support. By rewarding fan activities through the SBT token, SARGAM
incentivises a participatory cult
ure that values and celebrates
creativity
.
7) SARGAM (SBT) Revenue Model
1. Royalty to Musicians: Musicians will earn royalties for their
work through the platform. Every time their music is streamed,
downloaded, or used, they will receive a fair share of the revenue
directly via smart contracts
2. Launching Platform: SARGAM will provide a platform for artists
to launch their music, albums, and exclusi
ve content. Artists can
monetise their content by selling it directly to fans or through
subscription models.
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3. Ticket Selling Using SBT Token: Fans can buy tickets to music
events and festivals using the SBT Token. This not only provides
a secure and seamless transaction process but also o
ers
benets like special access and discounts.
4. Fan Subscriptions: Fans can subscribe to their favourite artists
for exclusive content, early access to new releases, and special
event invitations. This creates a steady revenue stream for
artists.
5. Live Streaming Events: SARGAM will host live streaming events
and concerts. Fans can purchase virtual tickets using SBT
Tokens, allowing them to enjoy
live performances from the
comfort of their homes while supporting their favourite artists.
6. Tokenization of Music Rights: Platforms are emerging that
allow fractional ownership of music rights through tokens,
enabling fans and investors to buy shares in a song's future
earnings. This democratises investment in the music industry,
allowing a broader base of investors to support artists.
7. Direct-t
o-Fan Models: Blockchain technology facilitates direct
interactions between artists and fans, bypassing traditional
record labels and streaming services. Artists can release music,
hold virtual concerts, and sell merchandise directly to their
audience, keeping a more signicant portion of the revenue.
THANK YOU
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8) Why are we important for artists and fans?
The entertainment and arts sectors are among the many businesses
that have seen signicant change as a result of the introduction of
cryptocurrencies and blockchain technology. Cryptocurrency provides
many advantages for artists and fans that improve relationships,
transactions, and creative experiences.
Direct Transactions: Cryptocurrencies enable ar
tists to sell their
work directly to fans without intermediaries. This direct-to-fan
model ensures that artists retain a larger share of their earnings,
which platforms, galleries, and other third parties in traditional
models often reduce.
Smart Contracts: Smart contracts on blockchain platforms
automate and secure agreements between artists and buyers.
These contracts ensure that artists get pai
d fairly and on time for
their work, eliminating the need for middlemen and reducing the
risk of fraud.
Global Reach: Cryptocurrencies are not bound by national
borders, allowing artists to reach a global audience e
ortlessly.
Fans worldwide can purchase art, merchandise, or tickets without
worrying about currency conversion or international transaction
fees.
8) Why are we important for artists and fans?
The entertainment and arts sectors are among the many businesses
that have seen signicant change as a result of the introduction of
cryptocurrencies and blockchain technology. Cryptocurrency provides
many adv
antages for artists and fans that improve relationships,
transactions, and creative experiences.
Direct Transactions: Cryptocurrencies enable artists to sell their
work directly to fans without intermediaries. This direct-to-fan
model ensures that artists retain a larger share of their earnings,
which platforms, galleries, and other third parties in traditional
models often reduce.
Smart Contracts
: Smart contracts on blockchain platforms
automate and secure agreements between artists and buyers.
These contracts ensure that artists get paid fairly and on time for
their work, eliminating the need for middlemen and reducing the
risk of fraud.
Global Reach: Cryptocurrencies are not bound by national
borders, allowing artists to reach a global audience e
ortlessly.
Fans worldwide can purchase art, merchandise, or tickets without
worrying about currency conversion or international transaction
fees.
9) How is blockchain being used in the music industry?
Music royalties: Smart contracts streamline royalty distribution
and make it transparent. Musicians can create smart contracts
with predened royalty distribution rules to ensure that all
contributors receive their fair share.
With smart contracts, artists automatically receive royalties
every time their songs are streamed, licensed, o
r
purchased. This
reduces administrative costs and eliminates delays. As a result,
this streamlined process guarantees that musicians earn money
promptly and contributes to a fairer music industry.
Allowing artists to sell their music directly to fans: In the
conventional music industry model, artists typically rely on
middlemen like agents, record labels, and streaming platforms
to connect with
their fans. With blockchain, musicians can
communicate directly with their audience, building a more
personal connection. As a result, music creators can use
blockchain-based platforms to share news, exclusive content,
and behind-the-scenes insights with their fans.
Providing a secure, immutable platform: Blockchain o
ers a
scalable and immutable platform for securely storing and
managing music-related metadata, such as licensing
information, release dates, and track listings.
Assisting artists in engaging with their fans and building a
community: With smart contracts, musicians can create a
decentralised platform to interact with their fans and build a
community around their music. In this way, music creators
will
have a more personal and direct relationship with their
audience, contributing to a more engaged and active music
scene.
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Fractional Song Ownership: Fractional song ownership on
blockchain means that instead of one person or entity owning
the entire song rights, ownership can be divided into smaller
fractions. This allows multiple investors or stakeholders to own
a portion of a song's rights, which can include things like
royalties or licensing fees. Blockchain ensures that these
ownership rights are securely recor
d
ed and managed, making it
easier for artists to raise funds, collaborate with others, and
distribute earnings fairly among all stakeholders
10) Why Need To Secure Event Ticketing System
Problem: Over the past years, it has been noticed that there is a steady
increase in the number of events being conducted across the globe,
and entry to these events is monitored through a system of tickets.
On
e
of the biggest problems faced by the event organisers regarding
the current system of events is the duplication and reselling of the
tickets at a cost higher than the original cost
Solution: The current challenges of the ticketing system can be
achieved through the integration of blockchain technology. In our
proposed model, we envision an online platform where digital tickets
are tied to purchas
e
rs using unique identiers. Events are recorded on
a ledger, ensuring transparency and traceability throughout the
system.
Blockchain's core features—decentralisation, transparency, integrity,
and immutability—make it an ideal solution for mitigating ticketing
issues. By leveraging blockchain, we can create tamper-proof tickets,
enhancing proof of ownership and trust among stakeholders. This
syste
m
empowers consumers to authenticate ticket ownership before
purchase, instilling condence in the transaction process.
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11) The Current Landscape
Today’s music industry is more intricate and dynamic than ever,
inuenced heavily by the rapid advancement of technology and the
ever-increasing demand for digital content. The rise of streaming
platforms has changed how music is distributed and consumed, while
social media has transformed the way artists and fans interact.
Despite these advancements, traditional music d
is
tribution models
still often leave artists with limited revenue shares and fans with
passive roles in the ecosystem.
12) Market Analysis
Cryptocurrency and Blockchain Adoption
1) Decentralised Platforms:
Blockchain-based platforms such as Audius and Emanate are
enabling artists to distribute music directly to fans without
intermediaries, ensuring more signicant revenue shares.
Cryptocurrencies li
ke
Bitcoin and Ethereum are being used for
payments, reducing transaction fees and delays associated with
traditional payment methods.
Smart contracts on blockchain can automate royalty payments,
ensuring timely and transparent distribution of earnings to
artists and rights holders
2) Tokenization of Music Rights:
Platforms are emerging that allow fractional ownership of music
rights through token
s,
enabling fans and investors to buy shares
in a song's future earnings.
This democratises investment in the music industry, allowing a
broader base of investors to support artists.
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3) Direct-to-Fan Models:
Blockchain technology facilitates direct interactions between
artists and fans, bypassing traditional record labels and
streaming services.
Artists can release music, hold virtual concerts, and sell
merchandise directly to their audience, keeping a more
signicant portion of the revenue.
13) Technical Details
1. Blockchain Platform: The SBT token is deployed on the Polygon
(MAT
IC) network, chosen for its high scalability, low transaction
fees, and compatibility with Ethereum.
2. Smart Contract Overview: The SBT token's functionalities are
managed through smart contracts deployed on the Polygon
network. These smart contracts handle transactions
Contract Address: The contract address for the SBT token is
[0x26C98711534c24eD7d92A1fD46929C4Ec7496f61].
This address can be used to verify the token on
the Polygon
blockc
hain.
14) Conclusion
The SARGAM project, powered by the SBT token, is set to redene the
music industry by creating a decentralised, transparent, and equitable
ecosystem for artists and fans. By empowering artists and engaging
fans in new and meaningful ways, SARGAM is not only transforming
how music is created and consumed but also building a future where
the music industry thrive
s on collaboration
, innovation, and shared
value creation.
Cryptocurrencies and blockchain technology are reshaping the
landscape of the arts and entertainment industry. They provide artists
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with greater nancial independence, security, and a direct connection
to their global fan base. For fans, crypto o
ers new ways to engage,
support, and interact with their favourite artists, creating a more
immersive and rewarding experience. As technology continues to
advance, the possibilities for crypto in the arts will only expand,
heralding a new era of creativity and collaboration.
The convergence of cryptocurrency and blockchain technology with
the entertainment and music sectors presents transformative
opportunities. While challenges such as regulatory uncertainty and
market volatility persist, the potential for enhanced revenue streams,
global reach, and improved fan engagement is driving innovation and
adoption. The future landscape will likely see a blend of traditional
and decentralised models, leveraging the strengths of both to create a
more equitable and e
cient industry for creators and consumers
alike.